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Email King

Pricing data

Every plan, every band, all in one place

The complete rate card for all twelve providers: 496 pricing rows, each with the page it came from and the date it was checked. This is the dataset the calculator runs on.

Pricing rows

496

Confirmed against source

0

Awaiting review

496

Not all of this is confirmed yet

25 of these 496 rows are labelled “needs review”. Those providers publish their rate card through an interactive slider rather than a table, so the plan structure is public but the per-band figures could not be read directly. We have seeded them from the published structure and marked them, rather than presenting an estimate as a confirmed price. Rows marked “verified” were read off the provider’s own page. How verification works.

Converted at USD 1 = GBP 0.7374, EUR 1 = GBP 0.8597 (rates as of 2026-09-10).

Most recent check: 22 September 2026.

MailerLite

Clean, cheap and capable enough for most lists. Source: www.mailerlite.com/pricing · full review

FreeFree

Due a recheck22 September 2026source
  • Marketing automation: includedAutomation
  • Landing pages: includedLanding pages
  • Ecommerce features: not includedEcommerce
  • SMS marketing: not includedSMS
  • Signup forms and popups: includedForms
  • Built-in CRM: not includedCRM

3 automations, 1 website and landing page, 3 signup forms, MailerLite branding on emails

SubscribersEmails/moMonthlyAnnual (per mo)
2502,500$0$0

Comfort

Due a recheck22 September 2026source
  • Marketing automation: includedAutomation
  • Landing pages: includedLanding pages
  • Ecommerce features: includedEcommerce
  • SMS marketing: not includedSMS
  • Signup forms and popups: includedForms
  • Built-in CRM: not includedCRM

50 automations, 10 landing pages, 10 signup forms, 3 user seats. Send allowance is 10x your subscriber band.

Annual billing saves 10%.

SubscribersEmails/moMonthlyAnnual (per mo)
5005,000$12$10.80−10%
1,00010,000$19$17.10−10%
2,50025,000$33$29.70−10%
5,00050,000$49$44.10−10%
8,00080,000$69$62.10−10%
10,000100,000$89$80.10−10%
15,000150,000$129$116.10−10%
20,000200,000$159$143.10−10%
25,000250,000$179$161.10−10%
30,000300,000$229$206.10−10%
35,000350,000$249$224.10−10%
40,000400,000$269$242.10−10%
45,000450,000$289$260.10−10%
50,000500,000$319$287.10−10%
60,000600,000$359$323.10−10%
70,000700,000$379$341.10−10%
80,000800,000$399$359.10−10%
90,000900,000$419$377.10−10%
100,0001,000,000$439$395.10−10%
110,0001,100,000$489$440.10−10%
120,0001,200,000$529$476.10−10%
130,0001,300,000$559$503.10−10%
140,0001,400,000$589$530.10−10%
150,0001,500,000$619$557.10−10%
160,0001,600,000$659$593.10−10%
170,0001,700,000$699$629.10−10%
180,0001,800,000$739$665.10−10%
190,0001,900,000$779$701.10−10%
200,0002,000,000$819$737.10−10%

Power

Due a recheck22 September 2026source
  • Marketing automation: includedAutomation
  • Landing pages: includedLanding pages
  • Ecommerce features: includedEcommerce
  • SMS marketing: not includedSMS
  • Signup forms and popups: includedForms
  • Built-in CRM: not includedCRM

Unlimited automations, landing pages, forms and user seats. Sending subject to fair use.

Annual billing saves 10%.

SubscribersEmails/moMonthlyAnnual (per mo)
500Unlimited$25$22.50−10%
1,000Unlimited$39$35.10−10%
2,500Unlimited$49$44.10−10%
5,000Unlimited$69$62.10−10%
8,000Unlimited$99$89.10−10%
10,000Unlimited$129$116.10−10%
15,000Unlimited$179$161.10−10%
20,000Unlimited$219$197.10−10%
25,000Unlimited$239$215.10−10%
30,000Unlimited$279$251.10−10%
35,000Unlimited$309$278.10−10%
40,000Unlimited$329$296.10−10%
45,000Unlimited$359$323.10−10%
50,000Unlimited$389$350.10−10%
60,000Unlimited$419$377.10−10%
70,000Unlimited$439$395.10−10%
80,000Unlimited$459$413.10−10%
90,000Unlimited$469$422.10−10%
100,000Unlimited$489$440.10−10%
110,000Unlimited$599$539.10−10%
120,000Unlimited$649$584.10−10%
130,000Unlimited$689$620.10−10%
140,000Unlimited$719$647.10−10%
150,000Unlimited$759$683.10−10%
160,000Unlimited$829$746.10−10%
170,000Unlimited$899$809.10−10%
180,000Unlimited$959$863.10−10%
190,000Unlimited$1029$926.10−10%
200,000Unlimited$1119$1007.10−10%
Visit MailerLite

EmailOctopus

Low-cost sending for newsletters. Source: emailoctopus.com/pricing · full review

StarterFree

Due a recheck22 September 2026source
  • Marketing automation: not includedAutomation
  • Landing pages: includedLanding pages
  • Ecommerce features: not includedEcommerce
  • SMS marketing: not includedSMS
  • Signup forms and popups: includedForms
  • Built-in CRM: not includedCRM

EmailOctopus branding on emails, 1 landing page, 1 form, 1 user, reports kept 30 days

SubscribersEmails/moMonthlyAnnual (per mo)
2,50010,000£0£0

Pro

Due a recheck22 September 2026source
  • Marketing automation: includedAutomation
  • Landing pages: includedLanding pages
  • Ecommerce features: not includedEcommerce
  • SMS marketing: not includedSMS
  • Signup forms and popups: includedForms
  • Built-in CRM: not includedCRM

Unlimited landing pages, forms and users. Reports kept indefinitely. Send allowance is 10x your subscriber band, with a 10,000-email floor.

20% lifetime discount available to registered nonprofits.

SubscribersEmails/moMonthlyAnnual (per mo)
50010,000£9£8−11%
1,00010,000£11.20£10−11%
2,50025,000£16£14−13%
5,00050,000£24.50£22−10%
7,50075,000£31.50£28−11%
10,000100,000£36£32−11%
15,000150,000£49£44−10%
20,000200,000£62.50£56−10%
25,000250,000£76£68−11%
30,000300,000£89£80−10%
35,000350,000£103£92−11%
40,000400,000£116£104−10%
45,000450,000£129£116−10%
50,000500,000£143£128−10%
Visit EmailOctopus

Brevo

Priced per email sent, not per contact. Source: www.brevo.com/pricing/ · full review

FreeFree

Needs review22 September 2026source
  • Marketing automation: includedAutomation
  • Landing pages: not includedLanding pages
  • Ecommerce features: not includedEcommerce
  • SMS marketing: includedSMS
  • Signup forms and popups: includedForms
  • Built-in CRM: includedCRM

Capped at 300 emails a day. Brevo logo on emails. Marketing automation limited to 2,000 contacts.

SMS and WhatsApp are billed as pay-as-you-go credits on top of the plan fee.

SubscribersEmails/moMonthlyAnnual (per mo)
Unlimited9,000£0£0

Starter

Needs review22 September 2026source
  • Marketing automation: not includedAutomation
  • Landing pages: not includedLanding pages
  • Ecommerce features: not includedEcommerce
  • SMS marketing: includedSMS
  • Signup forms and popups: includedForms
  • Built-in CRM: includedCRM

No daily sending cap. Marketing automation is not included on this plan. Tops out at 100,000 emails a month.

Removing the Brevo logo is a £7.20/month add-on on Starter. SMS and WhatsApp are billed as pay-as-you-go credits on top of the plan fee.

SubscribersEmails/moMonthlyAnnual (per mo)
Unlimited5,000£6£5.42−10%
Unlimited10,000£12£10.83−10%
Unlimited15,000£18£16.25−10%
Unlimited20,000£24£21.67−10%
Unlimited30,000£30£27.08−10%
Unlimited40,000£35£31.75−9%
Unlimited50,000£40£36.42−9%
Unlimited60,000£46£41−11%
Unlimited80,000£53£48−9%
Unlimited100,000£60£54.17−10%

Standard

Needs review22 September 2026source
  • Marketing automation: includedAutomation
  • Landing pages: includedLanding pages
  • Ecommerce features: includedEcommerce
  • SMS marketing: includedSMS
  • Signup forms and popups: includedForms
  • Built-in CRM: includedCRM

Unlimited automated workflows, A/B testing, web and event tracking, send-time optimisation, 1 landing page. No Brevo logo.

SMS and WhatsApp are billed as pay-as-you-go credits on top of the plan fee.

SubscribersEmails/moMonthlyAnnual (per mo)
Unlimited5,000£13£11.67−10%
Unlimited10,000£25£22.50−10%
Unlimited15,000£35£31.83−9%
Unlimited20,000£47£42.67−9%
Unlimited30,000£53£48.08−9%
Unlimited40,000£59£53.42−9%
Unlimited50,000£68£61.17−10%
Unlimited60,000£77£68.92−10%
Unlimited80,000£94£84.42−10%
Unlimited100,000£111£99.92−10%
Unlimited150,000£145£130.83−10%
Unlimited250,000£197£177.25−10%
Unlimited350,000£249£223.75−10%
Unlimited500,000£343£308.83−10%
Visit Brevo

Moosend

Unlimited sending at a low per-contact price. Source: www.moosend.com/pricing/ · full review

Pro

Due a recheck22 September 2026source
  • Marketing automation: includedAutomation
  • Landing pages: includedLanding pages
  • Ecommerce features: includedEcommerce
  • SMS marketing: not includedSMS
  • Signup forms and popups: includedForms
  • Built-in CRM: not includedCRM

Unlimited email sends on every band. SMTP server and transactional emails included.

No free plan. A 30-day trial for up to 1,000 contacts. Annual billing saves 20%, six-monthly 15%.

SubscribersEmails/moMonthlyAnnual (per mo)
500Unlimited$9$7−22%
1,000Unlimited$16$13−19%
2,000Unlimited$24$19−21%
3,000Unlimited$32$26−19%
5,000Unlimited$48$38−21%
8,000Unlimited$64$51−20%
10,000Unlimited$88$70−20%
25,000Unlimited$160$128−20%
50,000Unlimited$315$252−20%
75,000Unlimited$416$333−20%
100,000Unlimited$624$499−20%
150,000Unlimited$936$749−20%
200,000Unlimited$1216$973−20%
250,000Unlimited$1520$1216−20%
300,000Unlimited$1808$1446−20%
400,000Unlimited$2352$1882−20%
500,000Unlimited$2896$2317−20%
600,000Unlimited$3536$2829−20%
700,000Unlimited$4080$3264−20%
800,000Unlimited$4640$3712−20%
1,000,000Unlimited$5840$4672−20%
Visit Moosend

Sender

A free tier that most providers charge for. Source: www.sender.net/pricing/ · full review

Free ForeverFree

Due a recheck22 September 2026source
  • Marketing automation: includedAutomation
  • Landing pages: includedLanding pages
  • Ecommerce features: includedEcommerce
  • SMS marketing: not includedSMS
  • Signup forms and popups: includedForms
  • Built-in CRM: not includedCRM

Up to 2,500 subscribers and 15,000 emails a month. Sender branding on emails.

SubscribersEmails/moMonthlyAnnual (per mo)
2,50015,000$0$0

Standard

Due a recheck22 September 2026source
  • Marketing automation: includedAutomation
  • Landing pages: includedLanding pages
  • Ecommerce features: includedEcommerce
  • SMS marketing: includedSMS
  • Signup forms and popups: includedForms
  • Built-in CRM: not includedCRM

3 role-based seats. Send allowance is 12x the subscriber band up to 50,000; above that Sender quotes the allowances shown per band, which step up in blocks.

Paying annually takes 30% off the first year only (at 500 subscribers on Standard, $75.60 instead of $108); it renews at twelve times the monthly price, so no standing annual rate is shown. SMS is billed per message.

SubscribersEmails/moMonthlyAnnual (per mo)
5006,000$9no discount
1,00012,000$15no discount
2,50030,000$27no discount
5,00060,000$39no discount
7,50090,000$55no discount
10,000120,000$69no discount
15,000180,000$109no discount
20,000240,000$127no discount
25,000300,000$149no discount
30,000360,000$189no discount
35,000420,000$209no discount
40,000480,000$219no discount
45,000540,000$239no discount
50,000600,000$259no discount
55,000720,000$299no discount
60,000720,000$299no discount
65,000840,000$319no discount
70,000840,000$319no discount
75,000960,000$349no discount
80,000960,000$349no discount
85,0001,080,000$369no discount
90,0001,080,000$369no discount
95,0001,200,000$389no discount
100,0001,200,000$389no discount
105,0001,500,000$457no discount
110,0001,500,000$457no discount
115,0001,500,000$457no discount
120,0001,500,000$457no discount
125,0001,500,000$457no discount
130,0001,800,000$497no discount
135,0001,800,000$497no discount
140,0001,800,000$497no discount
145,0001,800,000$497no discount
150,0001,800,000$497no discount
155,0002,100,000$597no discount
160,0002,100,000$597no discount
165,0002,100,000$597no discount
170,0002,100,000$597no discount
175,0002,100,000$597no discount
180,0002,400,000$697no discount
185,0002,400,000$697no discount
200,0002,400,000$697no discount

Professional

Due a recheck22 September 2026source
  • Marketing automation: includedAutomation
  • Landing pages: includedLanding pages
  • Ecommerce features: includedEcommerce
  • SMS marketing: includedSMS
  • Signup forms and popups: includedForms
  • Built-in CRM: not includedCRM

10 user seats. Send allowance is 24x the subscriber band at every size. SMS included.

Paying annually takes 30% off the first year only (at 500 subscribers on Standard, $75.60 instead of $108); it renews at twelve times the monthly price, so no standing annual rate is shown. SMS is billed per message.

SubscribersEmails/moMonthlyAnnual (per mo)
50012,000$15no discount
1,00024,000$20no discount
2,50060,000$44no discount
5,000120,000$79no discount
7,500180,000$107no discount
10,000240,000$127no discount
15,000360,000$200no discount
20,000480,000$250no discount
25,000600,000$280no discount
30,000720,000$320no discount
35,000840,000$340no discount
40,000960,000$380no discount
45,0001,080,000$420no discount
50,0001,200,000$460no discount
55,0001,320,000$500no discount
60,0001,440,000$540no discount
65,0001,560,000$580no discount
70,0001,680,000$620no discount
75,0001,800,000$660no discount
80,0001,920,000$700no discount
85,0002,040,000$740no discount
90,0002,160,000$780no discount
95,0002,280,000$820no discount
100,0002,400,000$860no discount
105,0002,520,000$900no discount
110,0002,640,000$940no discount
115,0002,760,000$980no discount
120,0002,880,000$1020no discount
125,0003,000,000$1060no discount
130,0003,120,000$1100no discount
135,0003,240,000$1140no discount
140,0003,360,000$1180no discount
145,0003,480,000$1220no discount
150,0003,600,000$1260no discount
155,0003,720,000$1300no discount
160,0003,840,000$1340no discount
165,0003,960,000$1380no discount
170,0004,080,000$1420no discount
175,0004,200,000$1460no discount
180,0004,320,000$1500no discount
185,0004,440,000$1540no discount
200,0004,800,000$1660no discount
Visit Sender

Kit

Built around creators and paid newsletters. Source: kit.com/pricing · full review

NewsletterFree

Due a recheck22 September 2026source
  • Marketing automation: not includedAutomation
  • Landing pages: includedLanding pages
  • Ecommerce features: includedEcommerce
  • SMS marketing: not includedSMS
  • Signup forms and popups: includedForms
  • Built-in CRM: not includedCRM

Up to 10,000 subscribers. Unlimited landing pages, forms and broadcasts, and you can sell digital products. No automation sequences, no third-party integrations, and Kit branding stays on emails.

SubscribersEmails/moMonthlyAnnual (per mo)
10,000Unlimited$0$0

Creator

Due a recheck22 September 2026source
  • Marketing automation: includedAutomation
  • Landing pages: includedLanding pages
  • Ecommerce features: includedEcommerce
  • SMS marketing: not includedSMS
  • Signup forms and popups: includedForms
  • Built-in CRM: not includedCRM

Unlimited sends. Visual automation builder, email sequences and third-party integrations included.

Annual billing is quoted as a yearly total and saves roughly two months.

SubscribersEmails/moMonthlyAnnual (per mo)
1,000Unlimited$33$32.50−2%
3,000Unlimited$50$49.17−2%
5,000Unlimited$75$74.17−1%
8,000Unlimited$100$99.17−1%
10,000Unlimited$116$115.83
15,000Unlimited$141$140.83
20,000Unlimited$158$157.50
25,000Unlimited$166$165.83
35,000Unlimited$216$215.83
45,000Unlimited$266$265.83
55,000Unlimited$316$315.83
65,000Unlimited$366$365.83
75,000Unlimited$416$415.83
85,000Unlimited$466$465.83
95,000Unlimited$516$515.83
105,000Unlimited$566$565.83
115,000Unlimited$616$615.83
125,000Unlimited$666$665.83
135,000Unlimited$716$715.83
145,000Unlimited$766$765.83

Pro

Due a recheck22 September 2026source
  • Marketing automation: includedAutomation
  • Landing pages: includedLanding pages
  • Ecommerce features: includedEcommerce
  • SMS marketing: not includedSMS
  • Signup forms and popups: includedForms
  • Built-in CRM: not includedCRM

Adds Subscriber Signals, engagement analytics, unlimited users and the insights dashboard.

Annual billing is quoted as a yearly total and saves roughly two months.

SubscribersEmails/moMonthlyAnnual (per mo)
1,000Unlimited$66$65.83
3,000Unlimited$83$82.50−1%
5,000Unlimited$116$115.83
8,000Unlimited$141$140.83
10,000Unlimited$158$157.50
15,000Unlimited$208$207.50
20,000Unlimited$225$224.17
25,000Unlimited$233$232.50
35,000Unlimited$303$302.50
45,000Unlimited$373$372.50
55,000Unlimited$433$432.50
65,000Unlimited$493$492.50
75,000Unlimited$553$552.50
85,000Unlimited$613$612.50
95,000Unlimited$673$672.50
105,000Unlimited$733$732.50
115,000Unlimited$783$782.50
125,000Unlimited$833$832.50
135,000Unlimited$883$882.50
145,000Unlimited$933$932.50
Visit Kit

GetResponse

Email plus webinars, funnels and courses. Source: www.getresponse.com/pricing · full review

Starter

Due a recheck22 September 2026source
  • Marketing automation: includedAutomation
  • Landing pages: includedLanding pages
  • Ecommerce features: not includedEcommerce
  • SMS marketing: not includedSMS
  • Signup forms and popups: includedForms
  • Built-in CRM: not includedCRM

One custom automation workflow plus a welcome series. No ecommerce tools, SMS or webinars.

SubscribersEmails/moMonthlyAnnual (per mo)
1,000Unlimited£13£10.66−18%
2,500Unlimited£22£18.04−18%
5,000Unlimited£39£31.98−18%
10,000Unlimited£59£48.38−18%
25,000Unlimited£129£105.78−18%
50,000Unlimited£219£179.58−18%
100,000Unlimited£399£327.18−18%

Marketer

Due a recheck22 September 2026source
  • Marketing automation: includedAutomation
  • Landing pages: includedLanding pages
  • Ecommerce features: includedEcommerce
  • SMS marketing: not includedSMS
  • Signup forms and popups: includedForms
  • Built-in CRM: not includedCRM

Unlimited automation workflows, advanced segmentation, ecommerce tools and abandoned cart recovery.

SubscribersEmails/moMonthlyAnnual (per mo)
1,000Unlimited£44£36.08−18%
2,500Unlimited£53£43.46−18%
5,000Unlimited£69£56.58−18%
10,000Unlimited£89£72.98−18%
25,000Unlimited£159£130.38−18%
50,000Unlimited£259£212.38−18%
100,000Unlimited£449£368.18−18%

Creator

Due a recheck22 September 2026source
  • Marketing automation: includedAutomation
  • Landing pages: includedLanding pages
  • Ecommerce features: includedEcommerce
  • SMS marketing: not includedSMS
  • Signup forms and popups: includedForms
  • Built-in CRM: not includedCRM

Adds webinars, website builder, course creator (up to 500 students) and premium newsletter subscriptions.

SubscribersEmails/moMonthlyAnnual (per mo)
1,000Unlimited£51£41.82−18%
2,500Unlimited£61£50.02−18%
5,000Unlimited£79£64.78−18%
10,000Unlimited£104£85.28−18%
25,000Unlimited£184£150.88−18%
50,000Unlimited£299£245.18−18%
100,000Unlimited£519£425.58−18%
Visit GetResponse

AWeber

One of the oldest names, still competitive on the free tier. Source: www.aweber.com/pricing.htm · full review

Lite

Due a recheck22 September 2026source
  • Marketing automation: includedAutomation
  • Landing pages: includedLanding pages
  • Ecommerce features: not includedEcommerce
  • SMS marketing: not includedSMS
  • Signup forms and popups: includedForms
  • Built-in CRM: not includedCRM

1 email list, 3 landing pages, 3 automations, 1 custom segment, 3 users. AWeber branding.

SubscribersEmails/moMonthlyAnnual (per mo)
5005,000$15$12.50−17%
1,00010,000$25$20.83−17%
2,50025,000$35$29.17−17%
5,00050,000$60$50−17%
7,50075,000$85$70.83−17%
10,000100,000$100$83.33−17%
15,000150,000$150$125−17%
20,000200,000$185$154.17−17%
25,000250,000$210$175−17%
35,000350,000$275$229.17−17%
50,000500,000$375$312.50−17%
75,000750,000$500$416.67−17%
100,0001,000,000$600$500−17%
150,0001,500,000$920$766.67−17%

Plus

Due a recheck22 September 2026source
  • Marketing automation: includedAutomation
  • Landing pages: includedLanding pages
  • Ecommerce features: includedEcommerce
  • SMS marketing: not includedSMS
  • Signup forms and popups: includedForms
  • Built-in CRM: not includedCRM

Unlimited lists, landing pages, automations and users. Advanced analytics.

Ecommerce sales carry a 0.6% transaction fee.

SubscribersEmails/moMonthlyAnnual (per mo)
5006,000$30$20−33%
1,00012,000$45$37.50−17%
2,50030,000$55$45.83−17%
5,00060,000$90$75−17%
7,50090,000$120$100−17%
10,000120,000$135$112.50−17%
15,000180,000$180$150−17%
20,000240,000$215$179.17−17%
25,000300,000$250$208.33−17%
35,000420,000$350$291.67−17%
50,000600,000$400$333.33−17%
75,000900,000$600$500−17%
100,0001,200,000$750$625−17%
150,0001,800,000$1050$875−17%
Visit AWeber

ActiveCampaign

The deepest automation, at a price. Source: www.activecampaign.com/pricing · full review

Starter

Due a recheck22 September 2026source
  • Marketing automation: includedAutomation
  • Landing pages: includedLanding pages
  • Ecommerce features: not includedEcommerce
  • SMS marketing: not includedSMS
  • Signup forms and popups: includedForms
  • Built-in CRM: not includedCRM

Send allowance is 10x your contact band. 1 user, limited segmentation, 5 actions per automation.

ActiveCampaign publishes annual-billed prices only; the monthly column repeats that figure. Month-to-month billing, where offered, is quoted at checkout.

SubscribersEmails/moMonthlyAnnual (per mo)
1,00010,000£13£13
2,50025,000£33£33
5,00050,000£67£67
7,50075,000£93£93
10,000100,000£127£127
15,000150,000£196£196
20,000200,000£264£264
25,000250,000£332£332

Plus

Due a recheck22 September 2026source
  • Marketing automation: includedAutomation
  • Landing pages: includedLanding pages
  • Ecommerce features: includedEcommerce
  • SMS marketing: includedSMS
  • Signup forms and popups: includedForms
  • Built-in CRM: includedCRM

Send allowance is 10x your contact band. 1 user. Standard segmentation, unlimited automation actions, landing pages.

ActiveCampaign publishes annual-billed prices only; the monthly column repeats that figure. Month-to-month billing, where offered, is quoted at checkout. SMS is billed as pay-as-you-go credits.

SubscribersEmails/moMonthlyAnnual (per mo)
1,00010,000£42£42
2,50025,000£81£81
5,00050,000£123£123
7,50075,000£144£144
10,000100,000£161£161
15,000150,000£225£225
20,000200,000£280£280
25,000250,000£331£331
30,000300,000£382£382
40,000400,000£467£467
50,000500,000£518£518

Pro

Due a recheck22 September 2026source
  • Marketing automation: includedAutomation
  • Landing pages: includedLanding pages
  • Ecommerce features: includedEcommerce
  • SMS marketing: includedSMS
  • Signup forms and popups: includedForms
  • Built-in CRM: includedCRM

Send allowance is 12x your contact band. 3 users. Advanced segmentation, predictive and conditional content, attribution.

ActiveCampaign publishes annual-billed prices only; the monthly column repeats that figure. Month-to-month billing, where offered, is quoted at checkout. SMS is billed as pay-as-you-go credits.

SubscribersEmails/moMonthlyAnnual (per mo)
1,00012,000£67£67
2,50030,000£127£127
5,00060,000£174£174
7,50090,000£246£246
10,000120,000£319£319
15,000180,000£395£395
20,000240,000£467£467
25,000300,000£535£535
30,000360,000£603£603
40,000480,000£747£747
50,000600,000£824£824
Visit ActiveCampaign

Omnisend

Ecommerce email and SMS in one place. Source: www.omnisend.com/pricing/ · full review

FreeFree

Due a recheck22 September 2026source
  • Marketing automation: includedAutomation
  • Landing pages: not includedLanding pages
  • Ecommerce features: includedEcommerce
  • SMS marketing: not includedSMS
  • Signup forms and popups: includedForms
  • Built-in CRM: not includedCRM

500 emails and 500 web push a month. Omnisend branding on emails.

SubscribersEmails/moMonthlyAnnual (per mo)
250500$0$0

Standard

Due a recheck22 September 2026source
  • Marketing automation: includedAutomation
  • Landing pages: not includedLanding pages
  • Ecommerce features: includedEcommerce
  • SMS marketing: not includedSMS
  • Signup forms and popups: includedForms
  • Built-in CRM: not includedCRM

Send allowance is 12x your contact band. Unlimited web push.

Paying three months upfront takes 30% off those three months only; after that the monthly price shown here applies. No annual discount.

SubscribersEmails/moMonthlyAnnual (per mo)
5006,000$16no discount
1,00012,000$20no discount
1,50018,000$25no discount
2,00024,000$30no discount
2,50030,000$44no discount
3,00036,000$50no discount
3,50042,000$56no discount
4,00048,000$63no discount
4,50054,000$75no discount
5,00060,000$81no discount
5,50066,000$88no discount
6,00072,000$100no discount
6,50078,000$106no discount
7,00084,000$113no discount
9,000108,000$127no discount
10,000120,000$132no discount
10,500126,000$150no discount
11,000132,000$163no discount
11,500138,000$169no discount
12,000144,000$175no discount
12,500150,000$188no discount
13,000156,000$200no discount
13,500162,000$206no discount
15,000180,000$207no discount
16,000192,000$228no discount
17,000204,000$240no discount
18,500222,000$253no discount
20,000240,000$265no discount
21,500258,000$270no discount
23,500282,000$276no discount
25,000300,000$282no discount
26,000312,000$288no discount
27,000324,000$319no discount
28,000336,000$325no discount
29,000348,000$331no discount
30,000360,000$338no discount
31,000372,000$344no discount
32,000384,000$350no discount
35,000420,000$356no discount
37,500450,000$363no discount
40,000480,000$375no discount
45,000540,000$388no discount
50,000600,000$413no discount
55,000660,000$450no discount
60,000720,000$500no discount
65,000780,000$550no discount
70,000840,000$600no discount
75,000900,000$650no discount
80,000960,000$700no discount
85,0001,020,000$750no discount
90,0001,080,000$800no discount
95,0001,140,000$850no discount
100,0001,200,000$900no discount
105,0001,260,000$988no discount
110,0001,320,000$1040no discount
115,0001,380,000$1092no discount
120,0001,440,000$1144no discount
125,0001,500,000$1196no discount
130,0001,560,000$1248no discount
135,0001,620,000$1300no discount
140,0001,680,000$1352no discount
145,0001,740,000$1404no discount
150,0001,800,000$1456no discount

Pro

Due a recheck22 September 2026source
  • Marketing automation: includedAutomation
  • Landing pages: not includedLanding pages
  • Ecommerce features: includedEcommerce
  • SMS marketing: includedSMS
  • Signup forms and popups: includedForms
  • Built-in CRM: not includedCRM

Unlimited emails. Advanced reporting and personalised product recommendations. The smallest Pro band is 2,500 contacts: smaller lists pay the 2,500 price.

Paying three months upfront takes 30% off those three months only; after that the monthly price shown here applies. No annual discount. SMS credits are billed separately, from $0.007 per message in the US.

SubscribersEmails/moMonthlyAnnual (per mo)
2,500Unlimited$59no discount
3,000Unlimited$70no discount
3,500Unlimited$75no discount
4,000Unlimited$80no discount
4,500Unlimited$85no discount
5,000Unlimited$90no discount
5,500Unlimited$105no discount
6,000Unlimited$115no discount
6,500Unlimited$125no discount
7,000Unlimited$135no discount
9,000Unlimited$145no discount
10,000Unlimited$150no discount
10,500Unlimited$170no discount
11,000Unlimited$190no discount
11,500Unlimited$210no discount
12,000Unlimited$242no discount
12,500Unlimited$264no discount
13,000Unlimited$288no discount
13,500Unlimited$312no discount
15,000Unlimited$348no discount
16,000Unlimited$372no discount
17,000Unlimited$373no discount
18,500Unlimited$374no discount
20,000Unlimited$375no discount
21,500Unlimited$396no discount
23,500Unlimited$398no discount
25,000Unlimited$400no discount
26,000Unlimited$425no discount
27,000Unlimited$447no discount
28,000Unlimited$473no discount
29,000Unlimited$494no discount
30,000Unlimited$497no discount
31,000Unlimited$542no discount
32,000Unlimited$544no discount
35,000Unlimited$546no discount
37,500Unlimited$594no discount
40,000Unlimited$599no discount
45,000Unlimited$648no discount
50,000Unlimited$715no discount
55,000Unlimited$784no discount
60,000Unlimited$855no discount
65,000Unlimited$928no discount
70,000Unlimited$986no discount
75,000Unlimited$1044no discount
80,000Unlimited$1102no discount
85,000Unlimited$1160no discount
90,000Unlimited$1218no discount
95,000Unlimited$1276no discount
100,000Unlimited$1334no discount
105,000Unlimited$1392no discount
110,000Unlimited$1450no discount
115,000Unlimited$1508no discount
120,000Unlimited$1566no discount
125,000Unlimited$1624no discount
130,000Unlimited$1682no discount
135,000Unlimited$1740no discount
140,000Unlimited$1798no discount
145,000Unlimited$1856no discount
150,000Unlimited$1914no discount
Visit Omnisend

Drip

Ecommerce automation for stores that have outgrown the basics. Source: www.drip.com/pricing · full review

Drip

Due a recheck22 September 2026source
  • Marketing automation: includedAutomation
  • Landing pages: not includedLanding pages
  • Ecommerce features: includedEcommerce
  • SMS marketing: includedSMS
  • Signup forms and popups: includedForms
  • Built-in CRM: not includedCRM

Every feature is included on every band. Unlimited sending up to 30,000 contacts; above that the allowance is 12 sends per contact. Up to 50 workflows.

No free plan and no annual discount. 14-day trial, no card required.

SubscribersEmails/moMonthlyAnnual (per mo)
2,500Unlimited$39no discount
3,000Unlimited$49no discount
3,500Unlimited$59no discount
4,000Unlimited$69no discount
4,500Unlimited$79no discount
5,000Unlimited$89no discount
6,000Unlimited$99no discount
7,000Unlimited$109no discount
8,000Unlimited$124no discount
9,000Unlimited$139no discount
10,000Unlimited$154no discount
12,500Unlimited$169no discount
15,000Unlimited$209no discount
17,500Unlimited$249no discount
20,000Unlimited$289no discount
22,500Unlimited$329no discount
25,000Unlimited$369no discount
27,500Unlimited$409no discount
30,000Unlimited$449no discount
32,500390,000$489no discount
35,000420,000$529no discount
37,500450,000$569no discount
40,000480,000$609no discount
45,000540,000$649no discount
50,000600,000$699no discount
55,000660,000$749no discount
60,000720,000$799no discount
65,000780,000$849no discount
70,000840,000$899no discount
75,000900,000$949no discount
80,000960,000$999no discount
85,0001,020,000$1049no discount
90,0001,080,000$1099no discount
95,0001,140,000$1149no discount
100,0001,200,000$1199no discount
105,0001,260,000$1249no discount
110,0001,320,000$1299no discount
115,0001,380,000$1349no discount
120,0001,440,000$1399no discount
125,0001,500,000$1449no discount
130,0001,560,000$1499no discount
135,0001,620,000$1549no discount
140,0001,680,000$1599no discount
145,0001,740,000$1649no discount
150,0001,800,000$1699no discount
155,0001,860,000$1749no discount
Visit Drip

HubSpot

A CRM platform that also sends email. Source: www.hubspot.com/pricing/marketing · full review

Marketing Hub Starter

Due a recheck18 September 2026source
  • Marketing automation: includedAutomation
  • Landing pages: includedLanding pages
  • Ecommerce features: not includedEcommerce
  • SMS marketing: not includedSMS
  • Signup forms and popups: includedForms
  • Built-in CRM: includedCRM

Includes 1,000 marketing contacts and one seat. Send allowance is 5x the marketing contact tier. Simple automation only.

Larger contact tiers are sold but not priced publicly. HubSpot is running a limited-time new-customer offer on Starter ($84 for the first year instead of $240); the price here is the regular one.

SubscribersEmails/moMonthlyAnnual (per mo)
1,0005,000$20$20

Marketing Hub Professional

Due a recheck18 September 2026source
  • Marketing automation: includedAutomation
  • Landing pages: includedLanding pages
  • Ecommerce features: includedEcommerce
  • SMS marketing: not includedSMS
  • Signup forms and popups: includedForms
  • Built-in CRM: includedCRM

Includes 2,000 marketing contacts and 3 core seats. Send allowance is 10x the marketing contact tier. Full marketing automation, campaign reporting and custom objects.

A required one-off Professional Onboarding fee of $3,000 is not included in the monthly price. Larger contact tiers are sold but not priced publicly.

SubscribersEmails/moMonthlyAnnual (per mo)
2,00020,000$890$800−10%
Visit HubSpot

Affiliate disclosure

Email King may earn a commission if you sign up through some of the links on this page, at no additional cost to you. Commission never affects the ranking: results are ordered by the price you would actually pay, calculated from published rate cards. Read the full disclosure.